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Alanna Strauss, Piper Heitzler, and Campbell Torchin have joined CAA. They will work in the Media & Entertainment Partnerships department. This team is growing under the leader Libby Bush.
Strauss, Heitzler, and Torchin have a lot of experience. They will help CAA find new ways to support clients in the media world.
The department creates strong partnerships. They connect brands, media companies, talent, and ideas. They help with financing, marketing, and promotions for films, TV, and social content.
Strauss is the Head of Content and Marketing Solutions. She will help brands make original content. Before CAA, she worked at The Martin Agency and Netflix.
Torchin will lead brand contentstrategies. She worked at Westbrook Media before joining CAA. Heitzler was the Chief of Staff at Merlin Entertainments. She will bring together content and brands.
Libby Bush is happy to welcome them. She says their skills will make the team even better.
The department works with many popular brands and talent like Ariana Grande and Jennifer Garner.
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Vocabulary List:
6 words · tap to reveal
ON
Accent
Partnerships/ˈpɑːrt.nər.ʃɪps/noun
The state of being partners; collaboration between individuals or organizations for mutual benefit.
Experience/ɪkˈspɪə.ri.əns/noun
Practical contact with and observation of facts or events.
Strategies/ˈstrætədʒiz/noun
Plans of action designed to achieve a particular goal.
Content/ˈkɒn.tent/noun
The information or topics presented in a text media or other communication formats.
Financing/ˈfaɪnæn.sɪŋ/noun
The act of providing funds for business activities making purchases or investing.
Marketing/ˈmɑːrkɪtɪŋ/noun
The action or business of promoting and selling products or services.