Xbox CEO Explains Rise in Console Price to £800

In Russia, the new CEO of Xbox, Asha Sharma, shared a blog post about problems the company faces. These issues also affect the wider gaming industry. She explained why the prices of video game consoles, like the PS5 and Xbox Series X/S, have risen significantly. In fact, even Nintendo is raising its prices.

The main issue is that the cost of hardware parts has increased a lot. These price increases are not small; they have gone up many times. Sharma mentioned that when she became CEO in February, the cost of storage for consoles was already over two times higher than the previous autumn. This cost has increased even more, and they expect it to rise five times compared to two years ago.

Sharma said Xbox is impacted more than other brands because of choices the company made in the past. The Xbox hardware business now faces uncertainty because of these rising costs. Microsoft claims demand is high, but production has dropped sharply due to these prices.

Sharma’s post highlighted serious challenges ahead for Xbox. She noted that these increased costs could make gaming too expensive for many consumers.

How much do you know?

Who is the new CEO of Xbox?

Phil Spencer

Asha Sharma

Satya Nadella

Sheryl Sandberg

When did Asha Sharma become CEO of Xbox?

January 2021

February 2021

March 2021

April 2021

What has caused the prices of video game consoles to rise significantly?

Increased demand

Decreased production

Increased cost of hardware parts

Changes in management

How much has the cost of storage for consoles increased since last autumn?

It has remained the same

It has increased by two times

It has increased by three times

It has decreased by one half

Which gaming company is also raising its prices alongside Xbox?

Sony

Nintendo

Valve

Electronic Arts

What does Microsoft claim about the demand for Xbox consoles?

Demand is low

Demand is high

Demand has decreased

Demand is unstable

Asha Sharma's blog post discusses problems only related to Xbox.

True False

Hardware costs have increased significantly according to Sharma.

True False

Microsoft believes that Xbox production has increased significantly due to high demand.

True False

The cost of storage for consoles is expected to rise five times compared to two years ago.

True False

Asha Sharma stated that gaming could become too expensive for many consumers.

True False

The gaming industry is not affected by the price increases mentioned by Sharma.

True False

The new CEO of Xbox is Sharma.

The cost of hardware parts has gone up many over time.

Sharma mentioned that the cost of storage was already over two times higher than the previous when she became CEO.

The Xbox hardware business now faces due to rising costs.

Microsoft claims demand is , despite production dropping sharply.

Sharma's post highlighted serious ahead for Xbox.

This question is required