A new Latin entertainment venue, “1604,” is set to open in Times Square, bringing a fun and vibrant atmosphere to the city that never sleeps. Led by Latin entertainment mogul Pedro Zamora, the multi-floor space will offer a mix of Caribbean and Mexican vibes, with a focus on creating a sanctuary for Latin artists and the community.
The venue will feature different dining options, including a ground floor Pizza & Bites spot and an all-day café on the fourth floor called Palma Verde. Chef Ricardo Cardona will showcase his cuisine at Circo Times Square, which will have a dinner show experience featuring dancers and live music.
With plans for late-night dancing and entertainment, 1604 aims to be a prime spot for both tourists and locals to enjoy. The 28,000 square foot space will bring a new energy to Times Square, providing a unique experience for all who visit.




